The Ingredients - MEAT: We start with 95% New Zealand Natural Farm Raised Venison, Lamb, Beef, Chicken and Lamb Liver. Our Hoki fish are harvested from the clear clean South Pacific waters. Raised on the pristine New Zealand ranges, the meats used in our treats graze on a natural grass diet. No grains, fillers or artificial ingredients are used. The other natural ingredients chicory, lecithin, sea salt, mixed tocopherols, garlic combined with the controlled temperature drying process give these healthy, all natural products a long life. Typical Analysis: Protein 25% Min. Moisture 20% Max. Fat 15% Min. Ash 10% Max. Salt 1.5% Max. Crude Fiber 3.0% Max. 4 oz. recloseable pouches keep treats fresh.